Improving business using customers feedback
Every relationship starts with a conversation. Impressing the customer in the first conversation is very important, and that will be a deciding point for customers to stay with your brand or choose another brand. Authentic engagement with customers and responding to their needs will show that you are listening. Customer reviews not only affect purchasing decisions but also strengthen the credibility of the company. These reviews have the potential to gain customer trust and motivate people to interact more with the business. Customers prefer more visual information rather than textual information.
Visual information stays in people’s memory for a long time and adds value to your marketing strategy. Customers will emotionally connect with your brand every time they see your advertisement.
How can video reviews be more effective than text reviews?
In general, the human brain processes visual information better than textual information. Think of it this way, you may not remember any text information from a dream, but you could recollect some visual information. That proves that even when you are asleep, your brain stores visual information rather than text.
Video reviews are hard to fake. So, you can convey more information in a short time and express your feelings more clearly.
Every business wants more sales and exposure for its brand as customers seek social evidence before purchasing. Having a good brand image online will add value and can impact customers’ purchasing decisions. More than 75% of customers want to see a video review of the product they are interested in buying, which can give them a glimpse of how the product will look and feel in the real world. Moreover, 62% of consumers who watch a video review of a particular product will purchase it. That demonstrates the power of video reviews on customers buying decisions.
Video reviews not only help businesses to influence customer buying decisions, but they also allow companies to build trust in customers. Because Video reviews are difficult to fake, creating trust will reduce your customer churn rate and increase the number of new customers. New customers become loyal customers and will bring you more new customers. Review It acts as an interactive platform for customers and businesses. As customers, you can add a new business and leave a video review praising their business. Companies can thank customers for creating an effective conversation and affecting 80% of customer purchasing decisions.
Also,download the Review It app from PlayStore and AppStore.